
Adidas Rivalry
Art Gallery, Photo Studio & Sneaker Giveaway
We opened the Rivalry Gallery in SoHo, NYC. A pop-up space that featured a curated selection of hoops-themed art selected by Eric Emanuel.
A launch party welcomed friends of the brand, select media, and adidas athletes to check out the space. The following day the public attended to receive their pair of limited edition Adidas Rivalry shoes.


OUR RESPONSIBILITIES
Local Production
Permitting
Build
Location Scouting
Inventory
Systems Set up
Staffing
Giveaway Distribution




